On the June 29th 2020, Apple's stock opened at $87.57.
By the September 1st 2020, just 65 calendar days later - it closed at $130.15.
That's a gain of 48.62% in just over two months.
Now, cast your mind back to what was happening in the world at that point…
We were somewhere in the middle of a global pandemic… unemployment was spiking and the general mood around investing was somewhere between nervous and terrified.
And yet, Apple quietly put on one of the most remarkable short-term moves in its history.
Yet most investors missed it entirely...
Not because the opportunity wasn't there, but because they were watching the wrong thing.
I've been spending time recently looking at Apple's historical performance over that same 65-day window (late June to early September) going back 20 years.
And what I found is one of the best examples of what I'd call a Money Window.
Across 20 years of data, Apple went up in that window 17 times out of 20.
The average return across all 20 instances (including the three losing years) was +13.49%. That’s an annualised return of +89.45%.
To put that in plain terms… a $100,000 Apple position profits over $13,000 in just 65 days.
And in years like 2020, considerably more.
Three years lost money, the worst was 2015, down 13.11%. So this is not a guarantee. Markets never are.
But the pattern is consistent enough that the question worth asking isn't "does this window exist?"
Because the data is clear.
So the real question is, why do so few investors ever act on it?
Probably because they’re missing the forest for the trees…
I notice that far too many people obsess over the why behind the move, instead of just focusing on the data in front of them.
And this data driven approach is how you overcome your own biases… and ignore outside narratives.
As our Head Coach, Miles would say “It’s just math”
Where we'll show you how to identify the specific recurring periods where the historical data has repeatedly tilted in investors' favour… and how to separate the real patterns from the ones that don't hold up.
The Apple example is just one… we'll walk through several more on the day
Oliver

